Bulding up the Value of Your Company

Intellectual Property, (also known as Intangible Property, Intangible Assets, Intangibles):
is defined to have no physical presence, and its value is said to be independent of any physical characteristics or the services of any individual. Intangible assets and properties include Patents, Trademarks, Trade Names, Processes, Copyrights, and Goodwill. Intangible assets must be identifiable (or separable) in order to be distinguished from goodwill.

How valuable are your company's IT systems, employee skills, culture?
For many, they are worth far more than the physical and financial assets that can be tallied on a balance sheet. 

“but you can certainly measure them and their alignment with value-creating strategies.” 
(Robert S. Kaplan of Harvard Business School)

Intellectual Property (IP) Law Definition:

Intellectual Property is any product of human intellect that is unique and un-obvious with some value in the marketplace. Intellectual property laws cover ideas, inventions, literary creations, unique names, business models, industrial processes, computer program code, and more.

An enterprise’s assets may be broadly divided into two categories: 

Physical Assets: including buildings, machinery, financial assets and infrastructure

Intangible Assets: ranging from human capital and know-how to ideas, brands, designs and other intangible fruits of a company’s creative and innovative capacity.       

As a result of the information technologies revolution and the growth of the service economy, companies are realizing that intangible assets are often becoming more valuable than their physical assets, Intangible Property  has become essential to make best use of their intangible assets.

To acquire a better position for your company  to capitalize on the potential benefits of its IP assets and extract their full value it is essential conducting an IP audit. Ideally, this should be done by professional IP auditors, but often a preliminary IP audit may be done within your company.

This entails identifying, monitoring, valuing your firm‘s IP assets so as to make sure that you are making the most out of them. By doing so, your company would be able to make informed decisions.

MINT Market INTerface™ will provide you with the required professinal assistance.